Classical Music: Bach, Beethoven and Biscuits

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According to a new study led by experts at Miyagi University in Japan, listening to classical music increases our desire for a good old biscuit.

The study’s goal was to see how different music genres affected participants’ preferences for various foods. Classical, Jazz, Hip-Hop, and Rock were the four musical genres chosen. Bach’s “Air on the G String,” Dave Brubeck’s “Take Five,” and 2Pac and Dr. Dre’s “California Love” were among the biggest hits from each genre.

There were 800 participants in total who were asked to listen to 20 tracks from each type of music and then rank their preferences for food items following each genre. Afterwards, the listeners were asked to rate their desire to eat each item, which included both savoury and sweet options, on a scale from “Not at all” to “Very much”.

According to the findings, listening to classical music increased the participants’ preference for sweet foods, such as biscuits. Classical music, on the other hand, made burgers and other fatty foods unappealing.

So, next time you’re feeling peckish stick on some Bach or Beethoven and reach for the biscuit tin.

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Fraser McIntyre

Fraser McIntyre

Managing Director at The Biscuit Baron Drink of Choice: Strong Black Tea, 1 Sugar and a splash of milk Favourite Biscuit: Lemon Grisbi's from our Italian Box! mmmmm.....